Frequency of Publication
Daily
Daily
Half Baked Newsletter: Raw Business Ideas for Real Builders
You get flooded with polished startup content. Perfect pitch decks. Sanitized case studies. Guru advice that sounds good but helps nobody.
Half Baked cuts through this noise.
What You Get:
• Unfiltered startup concepts delivered weekly
• Micro-SaaS opportunities with real potential
• Niche marketplace ideas waiting for execution
• Contrarian takes on existing products
• Implementation gaps clearly identified
• Zero pitch deck polish
Why This Works:
Most founders don't need another success story. You need raw material. Ideas in their natural state. Concepts with rough edges you solve yourself.
The best businesses start messy. Twitter began as a side project. Slack emerged from a failed gaming company. Instagram pivoted from a check-in app.
What You Won't Find:
• Guru worship
• Billion-dollar unicorn fantasies
• Perfect business plans
• Step-by-step guides to riches
• Motivational fluff
Who This Serves:
Builders who understand execution matters more than ideas. Founders comfortable with uncertainty. People who see opportunity in problems others ignore.
Sample Concepts:
A subscription service for rotating desk plants in offices. Most die within months. People want greenery but lack time for care. Swap dead plants for fresh ones monthly.
An API that monitors your competitors' job postings. Track hiring patterns. Identify expansion plans. Predict market moves. B2B SaaS with clear value.
A marketplace for renting clothes by the day instead of buying. Not for special events. For everyday variety. Test fashion choices without commitment.
The Format:
Each idea gets honest treatment. Potential upside. Obvious problems. Market size estimates when available. Implementation challenges you'll face.
No sugar-coating. No pretending every concept will work. Some ideas will flop. Others might spark your next venture.
Subscribe for:
Weekly idea fuel for your next project. Inspiration without the Instagram quotes. Business concepts that respect your intelligence and building experience.
Half Baked delivers what founders actually need: honest idea generation for people who turn concepts into companies.
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